How Much Does It Cost to Trademark a Name in 2026?
Kendra Stephen, Esq.The Lady Lawyer® · 11 min read
A founder sees a government filing fee and assumes that is the entire trademark budget. Then a second product category, a delayed launch, or an office action adds another decision and another cost.
How much does it cost to trademark a name? As of November 2026, the USPTO base electronic application fee for qualifying Section 1 or Section 44 applications is $350 per class. That is a government filing fee, not a guaranteed total price for registration.
Start with the naming decision
A clear search can help you decide whether the name deserves the next investment before you pay filing costs and commit further to branding. BrandProtector.com provides attorney-reviewed search findings for that decision.
Nationwide Trademark Search: $679 flat fee, nonrefundable.
This article is general information, not legal advice. Reading it does not create an attorney-client relationship. Attorney advertising.
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A $679 flat-fee trademark search shows you what stands in the way before you invest in your brand.
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